Vitalant
Vitalant is the nation’s second-largest blood collector. During the COVID-19 blood shortage, we created a campaign that empowered donors to get out and give blood to save lives.
Because of you, life doesn’t stop
COVID-19 caused a critical blood shortage, especially in the early days of lockdown. To educate people on the safety and necessity of donating blood and plasma, we launched the campaign, Because of you, life doesn’t stop.
The campaign inspired thousands of people to donate blood and save lives.
