Jamba
The partnership with Jamba began with a rebrand, dropping “Juice” from the name and adding healthier menu items. The goal was to maintain a colorful, craveworthy brand personality, while introducing Jamba to new audiences and markets outside of California.
Refuel and refresh with Jamba
Jamba is the smoothie that does both—fuels you up and tastes good doing it. To introduce their new Vanilla Blue Sky smoothie we teamed up with Retta, a refreshingly different personality for the category.
Go boldly
To hype Jamba’s caffeinated drinks, we created a campaign that celebrated the bold taste and energizing boost.
Croods x Jamba
For the launch of the new Croods movie, we collaborated with DreamWorks to create a social campaign celebrating the new smoothies inspired by the movie.
Side note: IMO, Croods is an hilarious and underrated movie with an all-star cast (Nicholas Cage, Ryan Reynolds, Emma Stone). Prove me wrong.
